Fetish / Branding and Packaging
The Problem/ Briefing
To create branding and packaging for a variety of three wines by a French winery: a Pinot Noir a Merlot and a Cabernet Sauvignon.
Solution
To bring the culture and visual mood of Fetish, adding fun to the wine’s experience.
BIG IDEA: Wine for Sex and Fetish.
Deliverables: Branding and Packaging concept and Tag design.