Tapiocasa Foodtruck / Branding

The Problem/ Briefing

To create branding for a food truck in Downtown Vancouver.

Solution: Fresh food, quickly prepared from scratch, natural source of energy with low calories from a traditional Brazilian recipe. The perfect balance between proteins and carbohydrate to take you through your long days.

BIG IDEA: The Brazilian Super Food.

Deliverables: Branding concept and positioning, visual identity, package and photography look and feel.